Marketing Cloud Next - Tips from the Trenches

The place where experts share practical solutions from real Marketing Cloud Next implementations. Learn how to solve challenges, apply best practices, and get answers to common questions on Salesforce Marketing Cloud Next.

Dreamforce 2025: From Automation to Autonomous with Agentforce Marketing

Tips from the Trenches #012
19 October 2025
Explore how Agentforce Marketing, the next-gen evolution inside Marketing Cloud, shifts marketing from automation to true autonomy. Learn about two-way engagement, Data 360 foundations and AI-powered creative in our Dreamforce 2025 recaps.
5
(5)
Tammy Begley

Marketing Cloud Next: Unlocking Data on the Salesforce Prospect, Lead, Contact & Campaign Objects

Tips from the Trenches #011
21 September 2025
Learn how to surface marketing insights in Salesforce with Marketing Cloud Next. Unlock data on Prospect, Lead, Contact & Campaign objects using widgets, related lists, and copy fields.
4.7
(6)
Claudia Hoops

Dealing with Multiple Email Addresses per Individual in Marketing Cloud Next

Tips from the Trenches #010
17 September 2025
Learn how to manage multiple email addresses per individual in Marketing Cloud Next: from configuring extra email fields to mapping data objects and handling identity resolution. Practical tips for consents, segmented sends, and unified contact management.
5
(2)
François Perret

Salesforce Marketing Cloud Growth vs Advanced: Key Differences and Field Insights (2025)

MC Next - Tips from the Trenches #009
14 September 2025
Salesforce Marketing Cloud Growth vs Advanced explained. See key features, credits, and field insights to decide which edition fits your business needs.
4.6
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Claudia Hoops

Marketing Cloud Next: Notify the Marketing Team

MC Next - Tips from the Trenches #008
13 September 2025
A practical guide to notifying marketing teams in Marketing Cloud Next: setup tips for timely, actionable alerts.
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François Perret

Marketing Cloud Next: Understand the difference between a Relationship and a Mapping in Data Cloud

MC Next - Tips from the Trenches #007
9 September 2025
MC Next Data Cloud: Mapping vs Relationships - Mapping creates DMO records from DSO/DLO at ingestion; Relationships link DMO-to-DMO for segments/Data Graph.
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François Perret

Marketing Cloud Next: from Zero to First Email

MC Next - Tips from the Trenches #006
3 September 2025
Step-by-step guide to setting up Marketing Cloud Next (Growth & Advanced) and sending your first email quickly. 16 Steps to discover the tool.
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François Perret

Fix “Authenticated Domains” Setup Not Enabled in Marketing Cloud Next

MC Next - Tips from the Trenches #005
2 September 2025
Authenticated Domains not enabled in Marketing Cloud Next? Complete Email Migration, click Transfer to Marketing Cloud, then add your domain and DNS.
4.8
(6)
Tammy Begley

Marketing Cloud Next – Winter’26 Release Notes Highlights

MC Next - Tips from the Trenches #004
30 August 2025
Discover Winter ’26 release highlights for Marketing Cloud Next—reusable content blocks, Agentforce enhancements, personalized landing pages, interactive push, and more.
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Claudia Hoops