Helping the Salesforce Marketing Cloud Next community master Agentforce Marketing

Salesforce Marketing Cloud Next (MC Next) is the next-gen marketing platform built on the Salesforce Platform, powered by Data Cloud and Agentforce. This community-driven hub shares step-by-step guides, and field notes to help you master Growth and Advanced, from segmentation and activation to measurement. Start with the essentials, then go deep with our practical walkthroughs.

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Fresh from the trenches

Marketing Cloud Next – Recurring Segment Triggered Flows: Start Options Decoded

Tips from the Trenches #019
4 February 2026
Learn how to configure recurring segment-triggered flows in Marketing Cloud Next. Discover key start options, including scheduling frequency (hourly to yearly), re-entry rules, and how to automate segment refreshes for real-time campaign accuracy.
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François Perret

Marketing Cloud Next – The 8 Main Marketing Flow Types for Agentic Marketers

MC Next - Deep Dive #035
1 February 2026
From Segment-Triggered to Data Cloud-Triggered flows, discover the 8 flow types powering Marketing Cloud Next. Learn to identify the right Flow Builder trigger for every Salesforce marketing automation scenario.
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François Perret

Marketing Cloud Next – Use Flex Prompt Templates for 1:1 Personalization

Tips from the Trenches #018
25 January 2026
Learn how to use Agentforce Flex Prompt Templates in Marketing Cloud Next for true 1:1 personalization. This guide covers using Flows and Apex to generate dynamic, AI-powered email content at scale.
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François Perret